19 December 2010

Celcom to invest up to RM90mil to set up 124 Blue Cube outlets

Celcom to invest up to RM90mil to set up 124 Blue Cube outlets

KUALA LUMPUR: Celcom Axiata Bhd will invest up to RM90mil to set up another 124 Blue Cube outlets nationwide.

Chief marketing officer Chee Pok Jin said currently, the company had 76 stores nationwide.

By 2012, we plan to have 200 outlets at all major cities in Malaysia, he told reporters after the launch of Our Celcom Our Sale campaign yesterday.

From Dec 8 to March 31, Celcom customers can collect tokens to redeem discount vouchers to buy their favourite telephones offered at all Blue Cube stores, he said.

He said among the phones available for redemption from Jan 15 were Blackberry Torch 9800 and Bold 9780, Nokia C3 and LG Optimus.

Chee said Celcom was constantly looking for ways to reward loyal customers and the campaign was one such instance.

Apart from the rebate, each business segments will also offer exclusive value-for-money bargains for new and existing customers during the campaign period, he said. - Bernama

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